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IntroductionWhen it comes to acronyms, the business world is full of them. One acronym that you may have come across is TICE, which stands for Technology, Innovation, and Customer Experience. But what does TICE stand for at PwC? In this article, we will explore the meaning behind this acronym and how it relates to PwC's business strategy.TechnologyTechnology is an integral part of any modern business, and PwC is no exception. At PwC, TICE represents the firm's focus on leveraging technology to drive innovation and enhance the customer experience. From using advanced analytics to provide valuable insights to clients, to developing…